Project context
A video of someone using a product can reveal details that a questionnaire misses. The project organizes these observations for usability evaluation and discussion of product improvements.
The challenge
Research teams need to organize test videos and examine observed behavior systematically.
Our solution
The platform combines video management, AI-assisted behavior analysis and data visualization for product evaluation.
Key capabilities
- Video management and access permissions
- Product-use behavior analysis
- Dashboards, charts and BI report exports
- Alerts and daily summary emails
How the system works
Capture video
Manage & analyze
Visualize with BI
Share reports
Technical approach
Video management controls content and access. AI-assisted behavior analysis supplies observations for charts and dashboards, making recordings usable as analytical input rather than just reference files.
BI tools support research views and report exports. Alerts and daily summaries provide updates to the team; analytical outputs support expert review and must be considered in the context of the product-use session.
Business value
Structured observations support usability discussions, product development and marketing research.
